• Industry Insights
  • 5 Important Lessons to Learn From An Auto Dealer Live Chat

    It’s challenging to find an exemplary live chat service that can provide the help you need. You don’t want to waste time and resources on a service that won’t deliver results. You want a service experienced in creating a live chat with an auto dealer or any other industry.

    Live chat is a must for auto dealerships that want to improve online customer engagement and increase sales conversions. Live chat can help you do this by providing a valuable tool to build stronger relationships with your customers and allowing you to easily answer any questions they may have.

    Greechat is the perfect solution for auto dealers looking for a dedicated live chat service. Our software, agents, and management are all geared towards helping you drive more sales conversions and customer engagement.

    Make sure the live chat agent is qualified and knows your business

    The live chat agent needs to understand the business and the customer. This is because they need to know their products and services, their customers, and any new industry changes. They also need to know what other local businesses are competing with you.

    Our live chat agents are informed about these before engaging with any customer. While FAQ documents may help with 90% of questions, our live chat agents may still refer to our clients for more complex questions. Each time we receive new information from our clients, we add it to our knowledge base, which helps us answer similar questions in the future.

    Create a balance between personalisation and privacy

    The second lesson to learn from an auto dealer live chat is to create a balance between personalisation and privacy.

    At first glance, it can be easy to think that customer service is about you and your situation. But in reality, it’s about the customer who has come to your business with a specific need or problem.

    If you are too focused on yourself and what you need as opposed to what your customer needs, you may find yourself losing out in the long run because of all the time spent on things that aren’t important to him or her.

    Customer service is a vital part of every business

    It’s not just about making sure your product is good and your price is fair; it’s also about ensuring that you provide the best possible customer experience from start to finish.

    The first step to providing good customer service? Listening to what the customer wants. You might think you know how they want their car purchased — but if they tell you otherwise, why should you assume that what they say isn’t right? If their requests don’t violate any policies or regulations set in place by your dealership, then go ahead and take their advice.

    If all else fails, remember this: people buy things based on emotion. And while some people may choose not to admit it out loud, almost everyone has an emotional connection when making purchasing decisions. So if someone says something that needs to be clarified at first glance, don’t be quick to discount it.

    Instead of assuming their request is unreasonable, try asking questions like ‘Why?’ or ‘What makes this important?’ until the person’s underlying motivation becomes clear—then use those responses as leverage for selling them whatever product will effectively fulfil those needs.

    Proactive live chat improves their online customer engagement.

    A proactive live chat is a must when it comes to improving the customer experience on your dealership website. The chat feature can be customised for each dealership and allows you to instantly answer questions that may arise as a user browses around your site. This makes it easier for customers to get in touch with you if they need help or have questions about your products or services. Even if they’re only browsing your website casually, being able to answer questions right away will leave them feeling satisfied with their experience overall.

    Live chat is a great place to start if you’re an auto dealer looking to improve your online customer engagement. It provides a quick and easy way for customers to get the help they need while on your website. This can be especially helpful if they run into trouble with something as simple as filling out the contact form or submitting their information to complete an online purchase.

    You need to test the suitability of a live chat for your business.

    We understand that it can be challenging to find customer service chat software appropriate for your business, especially if it is very specific. So a general rule of thumb is that if your website already gets around 2,000 visitors a month, then there’s an opportunity for a significant return for your business. 

    Although we do not offer free trials, If you’d like to test the suitability of our 1 on 1 live chat service, we engage with our potential clients without a contract to demonstrate our confidence to deliver quality services.

    Whenever you want to consider something like a ‘go live chat’ for your auto dealership or other similar businesses, consider Greechat. We want to help you succeed in your business, which means being proactive in every facet. 

    Talk to us today.