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  • Introducing Chat Live Support: Turning Customers Into Leads

    Image by Mimi Thian from Unsplash

    You’ve heard the statistics on live chat: It’s one of the best ways to increase sales and reduce customer support costs. But have you ever wondered how it actually works? This blog post will demystify live chat, including how it increases sales and reduces costs so that you can see for yourself whether this strategy is right for your business.

    1. Live chat can increase your lead conversion rate

    Live chat increases your lead conversion rate, which has the following benefits:

    • Increase in sales. When customers can easily and quickly reach a person to answer their questions, they are more likely to make purchases.
    • Increase in traffic. The live chat tool should be easy to find on your website so that customers can get help without having to search for it. This will increase the number of visitors who end up purchasing something from you as well.
    • Increase customer satisfaction. When customers have questions and need answers from experts who are only a click away, they feel happier with their experience and remember this positive experience when they return or recommend others do business with you too!
    • Increase customer retention. If those returning customers can see your benefits through chat agents (like great prices or free shipping), then there’s a good chance that their second visit will result in another purchase!
    • Increased engagement. Live chat allows users not only to interact directly with employees but also to learn about promotions going on right now (or soon). This helps build trust between the parties involved while also enhancing brand awareness through word-of-mouth advertising – which leads directly back to increasing traffic.

    2. Live chat can increase customer satisfaction

    A chat live web feature is a great way to show customers that you value them. It’s also a great way to learn about your customers and build relationships with your audience. It’s no secret that many people are hesitant to leave reviews online because they don’t want to be seen as entitled or ungrateful, but live chat lets users feel heard without the risk of being publicly shamed for their opinions.

    By using live chat software, you can easily ask customers questions about their experience with your brand and get feedback on how you’re doing now (and what could use improvement). 

    Afterwards, you can choose to get more data through compatible tools like Google Analytics or InfusionSoft. You can even use this information in future marketing campaigns by targeting specific demographics based on their answers!

    3. Live chat can provide instant answers to customer questions

    Live chat allows customers to ask questions and get answers instantly, which is extremely convenient. Customers don’t have to wait for an email or phone call that could take days or even weeks before they receive an answer. With live chat, they can get their questions answered immediately by real people who are ready and willing to help them in any way possible.

    This means that your business is always accessible to your customers, and it doesn’t matter what time of day or night it is! Because of this kind of accessibility, businesses that offer live chat experience more sales than those without it because customers feel like their needs are being met instantly instead of waiting around for someone else’s convenience (i.e., calling a telephone support line).

    4. Live chat can reduce your website bounce rate

    Your ounce rate is a measurement of how well your website is doing. It’s the percentage of visitors who leave your website without visiting any other pages on your site. A high bounce rate can be caused by several different things, including:

    • A lack of content
    • A plain website design

    In order to decrease your bounce rate, you can improve user experience. That can be done in many ways, but one of the easiest ways is to implement live chat on your site. 

    When a customer reaches out via live chat, they’ll have an opportunity to engage with someone from your company who can answer questions and give them a better understanding of what you offer. This makes it more likely that the customer will stick around for longer and spend more time engaging with other parts of your website or purchasing something from you!

    5. Live chat can improve support costs

    A live chat for your website can save your business time and money by reducing support costs.

    Instead of hiring and training a team on your own or shelling out extra resources for phone setups or email support stations, live chat allows you to outsource that work to experts who are already trained in handling customer interactions. 

    Live chat can provide 24/7 assistance with live agents available around the clock, so you can focus on running your business instead of answering questions in real time. You’d be pleased to know that some providers can even set up a unique customer support schedule for your business, so you can have live chat operations closed during off-peak hours. 

    With live chat, you turn customers into leads and increase sales, boost your customer satisfaction, reduce support costs – you name it!

    Live chat is a great way to convert leads. By answering questions and solving problems for potential customers, you are turning them into leads who are more likely to turn into regular customers.

    Live chat improves customer satisfaction by providing instant answers and solutions when users have questions or issues with your products or services. This helps to establish trust with your brand and improve customer loyalty, which in turn may lead to more sales in the future!

    Live chat can reduce support costs by helping you eliminate phone calls and emails since it provides a simple way for customers to get their issues resolved quickly without having to wait on hold or write an email that gets lost in the shuffle of daily business operations (or perhaps never even received). 

    Lastly, if someone does need help over the phone but doesn’t want to call because they’re shy about speaking into a machine, that won’t be a problem as they can chat in live channels easily.