• Industry Insights
  • 5 Industry-Breaking Benefits Of Live Chat On Website Pages

    Online shopping has helped us in countless ways and has made our lives so much easier. But with all these benefits, it also comes with its own share of disadvantages. For example, being able to buy anything from anywhere at any time is great, but it can sometimes lead to confusion or frustration when you don’t get the right product or service and have no way to contact the seller to resolve your problem.

    To fix this issue and help provide a better customer experience, you should implement live chat for web pages: industry-breaking technology that will change how people interact with companies and how they shop online forever.

    1. Responsive customer service.

    Live chat is a 24/7 service and can help you respond to customers quickly. You can also resolve issues and answer questions immediately without having to wait for an email response. Live chat helps you connect with customers in real time, so you can engage them immediately and solve their problems faster.

    With us at Greechat, your business can even opt to have a live chat service available during specific times. We can come up with a schedule that takes into account your off-peak hours and make the necessary arrangements if you give us the go-signal. 

    2. More sales

    After a month with our Greechat system, you’ll be able to see a return on investment. Live chat not only helps your website visitation through convenient customer support, but it also gives you more control over your business and its future through analytics.

    Live chat can reduce shopping cart abandonment and increase checkout completion rates by giving customers answers to questions that might otherwise make them give up on the purchase altogether or prevent them from completing an order.

    Live chat also increases cart addition rates because people like being able to contact someone when they have questions about products or services before making a decision on whether they want to buy something or not (and oftentimes even after).

    3. Increase in customer engagement.

    One of the biggest benefits of using live chat is that it can help increase customer engagement and build a relationship with your website visitors. When you talk to people directly, they feel like they’re being heard and taken care of – which in turn makes them happier.

    Chatting with your customers also helps you learn more about who they are and what they need. This means that when you’re talking to them, you can work out if there are any problems or frustrations on their end that need to be addressed, either by fixing the issue or providing information about how to fix it themselves. 

    Additionally, talking directly to users will help identify areas where your product or service needs improvement so that it meets their expectations more effectively in the future.

    4. Better than phone calls and email.

    Live chat is better than phone calls and email because you don’t have to wait for a representative to get back to you. Instead, customers can send their questions directly to a live person who can answer them immediately. Customers also like the personalised service they receive from live chat representatives as they feel like they’re getting what you offer at a faster rate.

    The ideal website setup

    To make sure that your business continues to get high ratings from customers, provide detailed information about your products or services on your website pages in a way that makes it easy for visitors to understand what’s available and how much it costs without having to contact you first. 

    Include real photos of what people will receive when they buy something, so there’s no confusion about what they’re buying. Then, create FAQs related to common questions that arise when people are trying out your product or service – and then make sure those answers are easy-to-find on each page where they might apply. 

    However, even if you have all of that in place, some customers would still rather get information by talking to someone. When you integrate live chat into website, they don’t have to scroll around or navigate your platform, they can just type any question that comes to their mind, and an agent will gladly answer them immediately.

    5. Additional insights about customers.

    Live chat is a great way to collect customer data, behaviour and preferences, needs and wants. Here are some of the more advanced uses for this information:

    • Use live chat as a tool to help you get to know your customers better. This can be done by having conversations with them about what they like about your products/services and what would make their experience better. At Greechat, you can even have a record of all the conversations for future reference.
    • Use the data that you have on hand as a basis for making decisions about future offerings or promotions. Compare your progress with other companies to understand how successful their strategies were at attracting new customers. Then, based on the live chat analytics, you can set yourself apart from the competition by offering something they don’t.

    6. Live chat can have many benefits for your business and customers

    To recap, live chat:

    • Is more convenient for customers. It allows them to get answers without having to wait on hold or search through the website – they can simply type what they’re looking for in a chatbox and receive an answer in real-time.
    • Can help increase sales. When customers have questions about your products or services, you can use live chat to drive them towards making a purchase.
    • Increases customer engagement. Customers like being able to talk with someone directly about their concerns or questions about your business, so live chatting with them may be one of the best ways for you to boost your brand loyalty.

    It’s clear that live chat is the future of customer service. It can help you save time and money while better connecting with your customers. 

    While there are many companies that offer this service, we recommend checking us out at Greechat, as we have options that are both proactive and constantly being optimised. This way, your customer service will always be up-to-date with the necessary features to be competitive in your specific industry. 
    Choose our live chat services to drive up sales by onboarding an expert team (on average, each account has eight agents, two QAs, one supervisor, and one account manager) and leveraging advanced software.